Agile marketers do have (some) power to help with the cost of living
Cash-strapped consumers expect brands to increase prices, but they also want help navigating financial difficulties – and that's where marketers come in, says Campaign's premium content editor
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Cash-strapped consumers expect brands to increase prices, but they also want help navigating financial difficulties – and that's where marketers come in, says Campaign's premium content editor
by Nicola Merrifield
