Classifields ads
KFC's Jack Harlow collab begins with focus on younger consumers
Multicultural agency Nimbus says the 'celebrity 2.0' deal goes for transformation...
Instacart slashes its valuation by almost 40% to $24 billion
Instacart hopes the move will boost recruiting and retention efforts.
Marketing winners and losers of the week
Zach LaVine shuns Nike and Adidas for New Balance and Wendy’s scores big at March...
The 3% Conference ends after a decade
The event is a casualty of COVID, but the group's mission will live on with "capsule"...
Edelman appoints new U.S. creative and strategy chiefs
Vets Jordan Atlas and Melle Hock promoted to new roles and will for a creative and...
Pepsi, IHOP introduce limited-edition maple syrup cola
Adding to a stack of creative brand collaborations, PepsiCo and IHOP have teamed...
The top 10 brand audio logos ranked by effectiveness
Listen to the best brand audio marketing according to Veritonic’s annual report.
TikTok fund glitch prevents rising stars from getting paid
Funding issue causes frustration and public outrage among some of TikTok's most...
Uber will list New York taxis on its app
The partnership between Uber and the taxi commission's tech partners will be piloted...
Crypto.com will sponsor 2022 FIFA World Cup
Cryptocurrency space continues to invest in sports for mainstream attention.
How Web3 can help brands create an inclusive metaverse
Brands, agencies, tech companies and creators who build virtual worlds in the metaverse...
Nielsen turmoil and TV measurement's future—everything...
From Nielsen's suspension to the rise of alternative currencies.
Truly heralds the messy return of nightlife in a new campaign
Goodby's 'Do it for the Flavor' pushes Boston Beer's hard seltzer brand as bar business...
Spotify rebranding its live social audio app
The company will integrate the content into its main streaming app.
EQT Private Equity Asia acquires Chinese pest control operator,...
The acquisition was made by the firm's EQT Mid Market Asia III strategy, forming...
HSBC acquires first metaverse property in The Sandbox
The Hong Kong-based bank has made its first purchase in the metaverse, joining peer,...
