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Shingy likes Meta, Web3 won't replace Web2 and other metaverse...
Some of the top quotes and commentary on Web3 from Advertising Week New York.
3 reasons podcast ads can connect brand and performance...
The vast majority of marketers want to bring brand and performance marketing together,...
Marketing in inflationary times—4 ways for brands to reach...
Marketers need smart solutions to satisfy fast-changing customer needs.
Inside Nielsen’s pricey hold on TV networks and how they’re...
Nielsen’s pricing and contract terms have made the U.S. the most expensive TV measurement...
The top 5 metaverse moments of October
Ad Age’s monthly ranking of metaverse moments from brands and others leaning into...
Jesus rebranding campaign will run two Super Bowl ads
The 'He Gets Us' campaign plans to air 30-second and 60-second spots during the...
Video: Why China's capital markets have dominated global...
Experts from CICC explain how and why China has defied the global narrative around...
Streaming viewers are unsatisfied with ads—but don’t want...
Sixty-three percent of U.S. adults say cost is the deciding factor when selecting...
Uber’s new ad formats use its first-party data to target...
Uber's new ad format is the first release under its unified ads division.
How agencies will be reshaped by midsize brands
Middle-market companies need more business sophistication than CPG giants with leading-edge...
