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How Sam's Club fuels retail media with data innovation and third-party measurement

How Sam's Club fuels retail media with data innovation...

Aliver Aug 30, 2023 0 23

Austin Leonard, sales head of the retailer's Member Access Platform, on the role...

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CNN names former New York Times CEO as next leader

CNN names former New York Times CEO as next leader

ValVades Aug 30, 2023 0 20

Mark Thompson succeeds Chris Licht, who stepped down from the role in June after...

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Football marketing news—see ads from PepsiCo and Aflac

Football marketing news—see ads from PepsiCo and Aflac

Fransebas Aug 30, 2023 0 23

Tracking ads, brand moves and more.

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Principal Financial Group hires Dentsu Creative as agency of record

Principal Financial Group hires Dentsu Creative as agency...

Kass Aug 30, 2023 0 16

TBWA\Chiat\Day Los Angeles had handled Principal Financial Group’s creative work...

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Alex Bidlake joins Clifford Chance as M&A partner

Alex Bidlake joins Clifford Chance as M&A partner

BigThink Aug 29, 2023 0 22

Bidlake brings more than 18 years of experience to leverage the law firm’s public...

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How BRI embraced ESG and DEI while serving Indonesia’s unbanked population

How BRI embraced ESG and DEI while serving Indonesia’s...

MikeTyes Aug 29, 2023 0 30

Besides raising $6.73 billion in Southeast Asia’s largest rights issue in 2021,...

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Premialab expands to Australia as State Super onboards data analytics platform

Premialab expands to Australia as State Super onboards...

Hollif Aug 29, 2023 0 29

Australia office opens as leading Australian super fund selects Premialab technology...

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Dealmaking in Apac down by 20.4% year-on-year, data says

Dealmaking in Apac down by 20.4% year-on-year, data says

Kass Aug 29, 2023 0 18

Statistics from GlobalData and Ansarada both point to slowed deal activity within...

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Final call for entries—2023 Healthcare Marketing Impact Awards

Final call for entries—2023 Healthcare Marketing Impact...

ShanonG Aug 29, 2023 0 21

The last chance to enter the 2023 Healthcare Marketing Impact Awards is Sept. 5.

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YouTube kids’ ad placement issue raises brand doubts but hasn’t hurt Google’s US ad revenue

YouTube kids’ ad placement issue raises brand doubts but...

Koichiko Aug 29, 2023 0 15

Brands aren't fleeing the video platform after Adalytics reports, but they are reassessing...

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Inside Threads’ first month of influencer brand deals and what’s next

Inside Threads’ first month of influencer brand deals and...

Astrong Aug 29, 2023 0 25

Multiple creators have partnered with brands on Threads—and plenty are still eager...

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Capri Sun pitches its drinks as ‘kid-noise canceling technology’ in fun Mischief campaign

Capri Sun pitches its drinks as ‘kid-noise canceling technology’...

Astrong Aug 29, 2023 0 21

The work, promising ‘50 seconds of calm,’ includes headphones-like packaging and...

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Amazon, Google and Apple rank among most culturally resonant brands

Amazon, Google and Apple rank among most culturally resonant...

Hollif Aug 29, 2023 0 15

A new report from The Marketing Arm shows Amazon, Google and other well-known brands...

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How brands are evolving to engage with anyone, anywhere

How brands are evolving to engage with anyone, anywhere

Lynk Aug 28, 2023 0 19

Peloton teamed up with Amazon Ads to use insight-driven audience strategies to build...

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Chrysler 300 nears end of the road after years as a pop culture icon

Chrysler 300 nears end of the road after years as a pop...

Aliver Aug 28, 2023 0 15

The assembly plant for the car driven by Snoop Dogg and former President Barack...

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See American Express' US Open ad for its 30th year at the tournament

See American Express' US Open ad for its 30th year at the...

KickT Aug 28, 2023 0 16

The company has an array of partnerships and activations as well as a new spot,...