Classifields ads
Stanley hires GSD&M as its first TikTok agency of record
The Austin-based agency will oversee Stanley’s TikTok strategy and content creation,...
Mattel is now selling Weird Barbie, breakout star of the...
A doll based on Kate McKinnon’s character is availble for $50, though you’ll have...
Unlocking the power of local TV: How precision and reach...
By targeting ads to key audiences in high-yielding locations, brands can amplify...
Mazda looks beyond WPP as it refines its marketing approach
Mazda remains with WPP, but has wound down the holding company’s Mazda-dedicated...
Is DoubleVerify’s Scibids acquisition a conflict?
How Nielsen and other media companies are navigating the measurement upheaval, plus...
US ad employment gained 1,000 jobs in July, but pace of...
Employment is still growing in the ad business and overall economy, but at a more...
WPP cuts revenue guidance amid tech giant marketing cutbacks
Shares dropped as much as 8% on Friday.
Disney’s metaverse head departs
Mike White was supposed to lead a team that was eliminated earlier this year.
Watch the newest commercials from The Farmer’s Dog, Mint...
The Farmer’s Dog serves up “real customer testimonials” along with scenes of happy,...
Beats by Dre gamifies England star Alessia Russo’s journey...
Translation’s ‘Level Up’ spot arrives as the Lionesses storm into the tournament’s...
Programmatic remains murky but transparency costs extra,...
Some suggest it's past time to demand SSP disclosures and have marketers ask right...
WWE signs Slim Jim to wrestling’s biggest-ever sponsorship...
The tie-up debuts Aug. 5 at WWE’s SummerSlam event in Detroit.
See Reebok’s new Gary Vaynerchuk-designed shoes
Gary Vaynerchuk teamed up with Reebok on a pair of sneakers that feature his VeeFriends...
Warner Bros. Discovery boasts demand for streaming in upfront
Continually updated list of the latest upfront and NewFront news.
McDonald’s brings back ‘Raise Your Arches’ in U.K.
Leo Burnett brings on director Micheal Gracy for a fun-loving sequel.
For Gen Zers, brand purpose means helping us impact the...
The conventional tenants matter, but with Gen Z, “access” “expression” and “enablement”...
/cdn.vox-cdn.com/uploads/chorus_asset/file/23630242/acastro_STK052_02.jpg)
/cdn.vox-cdn.com/uploads/chorus_asset/file/25301215/STK463_SCOTUS_B.jpg)
/cdn.vox-cdn.com/uploads/chorus_asset/file/24083660/STK171_L_Allen_Musk_02.jpg)
