Classifields ads

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McDonald's Grimace returns—why the chain keeps leaning into nostalgia

McDonald's Grimace returns—why the chain keeps leaning...

New campaign is meant to invoke memories of birthday parties at McDonald’s.

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John Goetter on Latrice Royale and supporting queer voices in good times and bad

John Goetter on Latrice Royale and supporting queer voices...

The VP of marketing at John B. Sanfilippo & Son writes about launching Squirrel...

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Watch at 12:30 p.m. EDT—Purpose Marketing Hits and Misses from Ikea, PetSmart, Dove and more

Watch at 12:30 p.m. EDT—Purpose Marketing Hits and Misses...

Purpose marketing expert Thomas Kolster explores the best and worst of some new...

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Nike and Gail Bean spill the tea on the new WNBA season

Nike and Gail Bean spill the tea on the new WNBA season

Wieden+Kennedy Portland and director Daps bring fun concept to life in first of...

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5 new TikTok trends that brands can follow

5 new TikTok trends that brands can follow

The last few weeks of TikTok trends have stuck to platform staples including nostalgia,...

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Ezequiel Consoli on ‘Inside & Outwards’ and emotional honesty as a superpower

Ezequiel Consoli on ‘Inside & Outwards’ and emotional honesty...

The freelance creative director writes about creating work that resonates on a human...

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Target Pride collection designer speaks out about pulled merchandise

Target Pride collection designer speaks out about pulled...

Humankind founder calls retailer's decision “disappointing.”

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US ad employment surged in May to its highest level since 2001

US ad employment surged in May to its highest level since...

Ad business staffing hasn’t been this high since the dot-com bubble. Ad agency employment...

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Weight-loss brands’ daytime gains, plus Google’s clean room collab: Datacenter Weekly

Weight-loss brands’ daytime gains, plus Google’s clean...

Also: the ad industry job boom, macroeconomic news in a nutshell, and more.

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Women mentoring women—how to nurture the next generation of female agency executives

Women mentoring women—how to nurture the next generation...

Five ways mentorships help participants build confidence, accelerate professional...

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T-Pain becomes Fros-T-Pain in super chill music video for Wendy’s

T-Pain becomes Fros-T-Pain in super chill music video for...

‘Buy U a Frosty,’ a reimagined version of ‘Buy U a Drank,’ celebrates the return...

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Kindra Meyer on queer creativity as an act of resistance

Kindra Meyer on queer creativity as an act of resistance

The creative director writes about her journey of perseverance—and working on the...

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PNC Bank names Arnold Worldwide as marketing and creative agency of record

PNC Bank names Arnold Worldwide as marketing and creative...

Deutsch NY held the account since 2009.

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Walmart is sticking with Pride merchandise despite Target controversy

Walmart is sticking with Pride merchandise despite Target...

The company's Pride Month offerings have historically had a lower profile than those...

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CNN uses raw footage of its journalists in confrontational moments for new ads

CNN uses raw footage of its journalists in confrontational...

Please visit this page to view the blog.

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Cars.com debuts new logo and campaign to complement online upgrades

Cars.com debuts new logo and campaign to complement online...

The 25-year-old online auto marketplace has fended off upstarts such as Carvana.