Classifields ads
Byron Allen bids $10 billion for ABC, other Disney networks
Disney is considering strategic options for its traditional TV networks but no decisions...
Tubi’s niche programming ‘just keeps going’ in Mischief’s...
Four spots extend Tubi’s “rabbit hole” theme, while a separate series spoofs studio...
How brands can leverage the massive in-store retail media...
More than double the reach of digital audiences, in-store retail media enables brands...
Watch the newest commercials from Citi, Autotrader, Peloton...
Citi says, “We’re not a startup, but our Innovation Labs use new technologies to...
Nielsen replaces CEO amid measurement turbulence
Nielsen named Karthik Rao, who headed Nielsen Audience Measurement, as CEO of the...
GroupM strikes deal with A+E to secure sponsorships for...
The goal of the deal is to help speed the pace of development of diverse content.
A concept car that protects Black drivers at traffic stops...
Omnicom agencies Goodby Silverstein & Partners and Critical Mass worked on the...
IAB and MRC’s new retail media guidelines target the industry’s...
The Interactive Advertising Bureau and Media Rating Council are tackling retail...
Nielsen rival iSpot buys 605 as it bets on measurement...
ISpot has been strong with marketers and audience measurement while 605 has history...
Behind Unilever’s ‘Black Men Love’ campaign for SheaMoisture...
Campaign battles misconceptions, recognizes shift toward self-care and mental health,...
