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Carbon Growth Partners targets 20% IRR from carbon markets
Mispricing across voluntary carbon markets offers strong returns potential for investors...
DLA Piper appoints Apac head of Restructuring
Naomi Moore joins from Akin Gump, as the firm builds out its restructuring capabilities...
Meta names new ad sales leader in the US and Americas
Alvin Bowles steps into new role at the parent company of Facebook and Instagram...
Old Bay Goldfish return with a Lisa Loeb remake
The summer snack returns for a second year as it feeds ’90s nostalgia.
How influencer marketing will show up in Cannes
Influential will take over Twitter’s prime beach spot at the Cannes Lions International...
How the Westminster Dog Show is embracing Gen Z’s social-first...
For its 147th dog show, the Westminster Kennel Club made social platforms its primary...
Paramount has ‘no intention of going back’ to TV upfront...
Ad chief John Halley talks Super Bowl and measurement.
Geico’s new ads pair a celebrity with the gecko mascot...
A new series of Geico spots include actor Will Arnett reluctantly teaming up with...
Introducing the 2023 Web3 marketing trailblazers
Changemakers on the list lead the marketing and advertising industry into the metaverse,...
DTC marketing news and trends—tracking the industry ups...
The direct-to-consumer news you need to know this week, from retail moves to financial...
DDB North America CEO Justin Thomas-Copeland is leaving...
Thomas-Copeland, who became DDB North America CEO in 2020, is the latest leader...
The Variable’s big data play, plus Nielsen’s bad math:...
Also: Ad Age Agency Report 2023, ad industry employment rebounds, macroeconomic...
Ad Age Web3 Marketing Summit starts Tuesday—last chance...
Leaders from Doodles, Coca-Cola and Yuga Labs showcase the future for brands in...
US ad employment rebounded with strong gain of 2,100 jobs...
What recession? Ad business shows resilience with biggest job growth since last...