Marketings

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Creating a B2B buyer journey map in 8 steps

Creating a B2B buyer journey map in 8 steps

When I started working with B2B companies, I quickly realized that understanding...

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X Launches New Chat Experience in Beta, a Precursor to X Payments

X Launches New Chat Experience in Beta, a Precursor to...

The new chat experience has enhanced safety, which is a key consideration for the...

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Meta Partners With Anduril to Develop XR Headsets for US Military

Meta Partners With Anduril to Develop XR Headsets for US...

The project will benefit from Meta's work in compacting AR components.

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Pinterest Signs on to Sponsor the New York Liberty to Expand its Sports Linkage

Pinterest Signs on to Sponsor the New York Liberty to Expand...

Pinterest says that engagement with WNBA-related content is on the rise in the app.

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YouTube Launches Side-by-Side Ads for Livestreams

YouTube Launches Side-by-Side Ads for Livestreams

YouTube continues to enhance its livestreaming elements.

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YouTube Adds Lens Search Functionality to Shorts

YouTube Adds Lens Search Functionality to Shorts

A new way to discover items vis Shorts clips.

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McDonald’s appoints Ben Fox as UK CMO

McDonald’s appoints Ben Fox as UK CMO

Fox replaces Michelle Graham-Clare, who takes on a global role.

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Review of the Week: Ocado cycles backwards in first Uncommon work

Review of the Week: Ocado cycles backwards in first Uncommon...

‘Life delivered’ is Uncommon Creative Studio’s premier campaign since winning the...

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Pitch Update: KFC, Samsung, Allwyn, Primark, Nespresso, Fridge Raiders, Holland & Barrett, Kipling and more

Pitch Update: KFC, Samsung, Allwyn, Primark, Nespresso,...

Campaign's weekly round-up of the latest account pitches, reviews and appointments.

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Müller's Bliss spot pairs 'luxurious' dessert shots with humorous customer reviews

Müller's Bliss spot pairs 'luxurious' dessert shots with...

The campaign was created by VCCP Blue.