Marketings

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Record season of adspend predicted for Christmas 2023

Record season of adspend predicted for Christmas 2023

AA/WARC expect a 4.8% rise on 2022.

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UK new-business rankings: 9 November 2023

UK new-business rankings: 9 November 2023

Busy week for winners of some of 2023's biggest ad reviews.

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What do you think of M&S’s response to criticism of its Christmas ad?

What do you think of M&S’s response to criticism of its...

As of Tuesday, M&S's Christmas TV ad received 112 complaints to the ASA, while...

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S4 Capital reports 'difficult' Q3 as headcount drops by 9%

S4 Capital reports 'difficult' Q3 as headcount drops by...

'Continued client caution' hits Q3 results.

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The Impact of Amsterdam’s Creative Ecosystem on Digital Marketing Agencies

The Impact of Amsterdam’s Creative Ecosystem on Digital...

Take a deep breath of relief; we’re not kicking off with Amsterdam’s Dutch Golden...

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Jahan Loh X ACU Built Inflatable Golden Ingots Chamber for ‘Live Long & Prosper’ Theme

Jahan Loh X ACU Built Inflatable Golden Ingots Chamber...

In collaboration with ACU, a Singaporean pop artist Jahan Loh creates an immersive...

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The Timex Teams up With the Met to Unveil Art-Filled Watches

The Timex Teams up With the Met to Unveil Art-Filled Watches

By curating the timeless wristwatch series, Timex has honoured the most influential...

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How to Use Excel Like a Pro: 29 Easy Excel Tips, Tricks, & Shortcuts

How to Use Excel Like a Pro: 29 Easy Excel Tips, Tricks,...

Sometimes, Excel seems too good to be true. All I have to do is enter a formula,...

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Apple 'Underdogs' director Mark Molloy: 'Embrace products in ads'

Apple 'Underdogs' director Mark Molloy: 'Embrace products...

Molloy was speaking about his work with the tech brand at the Ciclope Festival in...

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King’s Speech: TV and radio welcome advance of Media Bill

King’s Speech: TV and radio welcome advance of Media Bill

New legislation is expected to be a boon for advertisers, as it will protect ad...

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Can TV crack the code that drives sales activation?

Can TV crack the code that drives sales activation?

Channel 4 and Philips are the latest pairing trying to encourage TV audiences to...

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Aldi and M&S Food tied as most effective ads in early Christmas 2023 ranking

Aldi and M&S Food tied as most effective ads in early Christmas...

System1 has ranked Christmas ads on emotional response.

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PlayStation 5 and Adam & Eve/DDB thrust viewers into heart-pounding worlds

PlayStation 5 and Adam & Eve/DDB thrust viewers into heart-pounding...

Ad designed to drive demand ahead of Christmas period.

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Understanding Sudden Drops in Website Rankings

Understanding Sudden Drops in Website Rankings

In the ever-changing world of SEO, ranking fluctuations are inevitable. When your...

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The Only Marketing Platform Definition You’ll Ever Need (+ How To Choose Yours)

The Only Marketing Platform Definition You’ll Ever Need...

Brush up on the best marketing platform definition — plus examples, features, benefits...

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Unlocking Success: A Deep Dive into PayPal’s Marketing Strategy

Unlocking Success: A Deep Dive into PayPal’s Marketing...

Ever wondered what fuels the digital payments revolution? How does a company like...