Marketings
CPG Design: A Look at Viral Trends + Real-World Examples...
Graza. Fishwife. Brightland. These brands represent some of my favorite CPG designs....
Inside the B2B Marketing Funnel — Everything I Know as...
If it feels like the “B2B marketing funnel” concept has been around forever, you’re...
TikTok Strategy for Brands: Expert Tips
TikTok is proving to be a major marketing heavyweight as more brands leverage the...
What Threat Does TikTok Actually Pose to Users?
The real threat TikTok poses may not relate to user data.
TikTok Shares New Insight Into ROI of Short and Long-Term-...
The data shows that TikTok can provide positive branding benefits.
Study Finds the Majority of Community Notes Are Never Displayed...
With Meta moving to integrate its own Community Notes the data raises concerns.
X Adds New AI Elements to Power Ad Performance
Some new AI elements to help you create more resonant X campaigns.
Ambition for your people, not just your work. The ultimate...
Record-breaking calls to Nabs for emotional support, rising reports of workplace...
Is adland’s view of culture too mainstream?
From chasing viral trends to misrepresenting diverse communities, the ad industry's...
