Marketings
How to go from marketer to CMO — 5 tactics that actually...
I went from marketing manager to CMO in four years. It was fast. It was exciting....
Brandtech appoints Angela Tangas as CSO and global CEO...
Angela Tangas was previously chief executive of Dentsu in the UK and Ireland.
Nick Lawson appointed chairman of i-media
The former global chief executive of EssenceMediacom will 'fuel the next stage'...
RIP marginal gains: why it’s time to think bigger
For adland, the era of incrementality is over. Getting a bit better, a bit faster,...
Mars and Paramount wins push Publicis Groupe past a billion...
Meanwhile, Initiative moves up the agency rankings after winning account from Wavemaker.
5 Best Practices to Create Cross-Channel Marketing Reports...
I’ve talked with hundreds of marketing agency leaders and specialists in the past...
YouTube Enables Creators to Share More Data with Brands...
YouTube’s looking to maintain its lead as the best platform for creators to earn...
YouTube Tests ‘Ask Studio’ Analytics Review Bot
The AI bot will provide data on channel performance, and where you can improve.
Bluesky Gives Users More Control Over their Notifications
More ways to customize your Bluesky experience.