Senheng App glows up with unlimited S-Coin redemption, to launch affiliate programme in 2025

Senheng may be a name that flies under the radar when it comes to notable Malaysian super apps, but its Senheng App is surprisingly robust.

And with a recent glow-up, we’d say it’s become even more appealing for Senheng customers to adopt.

Prior to this, the Senheng App already facilitated the earning and redemption of S-Coins, which are reward points earned by playing S-Games (addictive and engaging mini games, my colleague tells me), among other things. These reward points could be redeemed for discounts on a wide range of products and services. 

But yesterday, the consumer electronics brand soft-launched several new benefits that members of their loyalty programme, PlusOne Membership, can enjoy.

Making the most of your rewards

Senheng revealed at their event that one of their 700,000+ members has a jaw-dropping fortune of 5.7 million S-Coin waiting in their account, equivalent to RM57,000 of rewards.

Couldn’t be me, because each time I have the minimum amount of loyalty points to redeem something, I go for it. 

If the only thing holding you back from spending your mountain of points is the limit Senheng previously placed on redemptions, good news:

There’s a new unlimited redemption feature which allows you to spend your S-Coin however you want, anytime you want.

Plus, your S-Coin now gives you access to over 2,000 products, services, and exclusive perks.

Sharing is caring (and earning)

Come the first quarter of 2025, Senheng will also be launching an affiliate programme to help you to turn your recommendations into cash. 

Share those products and deals you can’t stop yapping about with your loved ones, and if they actually purchase them, you’ll earn real money.

As for what’s driving these upgrades, KH Lim, Chairman of Senheng, said, “Our members have always been at the heart of everything we do, and while they’ve already enjoyed the benefits of previously limited S-Coin redemption, we’re excited to give them even more.” 

He added, “In light of the economic challenges many Malaysians face, we will soon introduce the Affiliate Program to provide our customers with an opportunity to earn by recommending Senheng to their friends and family. We hope this initiative not only eases some financial burdens but also brings added value and earning opportunities to our loyal members.” 

The enhanced loyalty programme is already live on the Senheng App, asnd with the affiliate programme launching soon, it seems like a good time to join as a PlusOne member.

Featured Image Credit: Senheng