Unilever study shows creators influence sustainable choices

The study, commissioned by Dove and Hellmann’s, found creators had the biggest impact on consumers’ behavior — more than news, government PSAs or scientific reports.

Unilever study shows creators influence sustainable choices

The study, commissioned by Dove and Hellmann’s, found creators had the biggest impact on consumers’ behavior — more than news, government PSAs or scientific reports.

by Brandon Doerrer

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