Watch the newest commercials from Straight Talk Wireless, Roman, Opendoor and more

Straight Talk Wireless wants you to know that you don’t have to buy a new phone when you switch to any of its plans.

KickT KickT
Jun 10, 2022 - 21:01
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Watch the newest commercials from Straight Talk Wireless, Roman, Opendoor and more

Today's TV Ad Highlights

Data provided by iSpot.tv

Yard Sale

Premiered on: CBS Morning News, CBS

Brand Overview for Last 30 Days

Impressions: 211,180,177 (39% of industry)

Est. TV Spend: $1,200,865 (38% of industry)

Interruption Rate: 1.80%

Attention Index: 110 (10% fewer interruptions than avg.)

Speed Boat

Premiered on: Garage Squad, Motor Trend Network

Brand Overview for Last 30 Days

Impressions: 658,151,702 (10% of industry)

Est. TV Spend: $2,279,384 (7% of industry)

Interruption Rate: 0.92%

Attention Index: 100 (0% fewer interruptions than avg.)

One Step Ahead

Premiered on: SportsCenter, ESPN2

Brand Overview for Last 30 Days

Impressions: 8,635,310 (<1% of industry)

Est. TV Spend: $30,254 (<1% of industry)

Interruption Rate: 0.78%

Attention Index: 127 (27% fewer interruptions than avg.)

Shower With Pride

Premiered on: Bewitched, Logo

Brand Overview for Last 30 Days

Impressions: 21,611,818 (<1% of industry)

Est. TV Spend: $36,997 (<1% of industry)

Interruption Rate: 0.94%

Attention Index: 105 (5% fewer interruptions than avg.)

Plenty of Reasons for a New Phone

Premiered on: NBA GameTime, NBA TV

Brand Overview for Last 30 Days

Impressions: 330,955,093 (3% of industry)

Est. TV Spend: $2,268,304 (2% of industry)

Interruption Rate: 2.04%

Attention Index: 99 (1% more interruptions than avg.)

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.