Watch the newest commercials from TravisMathew, Dick’s, JPMorgan Chase and more

Apparel brand TravisMathew says, “We believe that summer is a state of mind.”

MikeTyes MikeTyes
Jul 19, 2023 - 21:01
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Watch the newest commercials from TravisMathew, Dick’s, JPMorgan Chase and more

Today's TV Ad Highlights

Data provided by iSpot.tv

75th Anniversary

Premiered on: USL Championship Soccer, ESPN2

Brand Overview for Last 30 Days

Impressions: 1,347,876 (<1% of industry)

Est. TV Spend: $3,156 (<1% of industry)

Interruption Rate: 1.41%

Attention Index: 136 (36% fewer interruptions than avg.)

Trek Bicycles

Premiered on: CBS News Sunday Morning, CBS

Brand Overview for Last 30 Days

Impressions: 112,366,488 (2% of industry)

Est. TV Spend: $1,652,713 (7% of industry)

Interruption Rate: 2.97%

Attention Index: 101 (1% fewer interruptions than avg.)

Summer Is a State of Mind

Premiered on: Golf, Golf

Brand Overview for Last 30 Days

Impressions: 10,284,166 (<1% of industry)

Est. TV Spend: $116,806 (1% of industry)

Interruption Rate: 2.81%

Attention Index: 108 (8% fewer interruptions than avg.)

Feeling Young

Premiered on: Maize & Bleu: Michigan Football in France, Big Ten Network

No airings data over the last 30 days; visit iSpot.tv for brand data going forward.

Gear Up

Premiered on: World's Dumbest ..., truTV

Brand Overview for Last 30 Days

Impressions: 425,442,637 (53% of industry)

Est. TV Spend: $2,674,904 (60% of industry)

Interruption Rate: 2.24%

Attention Index: 103 (3% fewer interruptions than avg.)

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.