You’re Probably Washing Your Hair Wrong: A Hairstylist's Hack For Lush Locks
Healthy hair, after all, starts in the shower.
Image by Moyo Studio / iStock May 4, 2023 Our editors have independently chosen the products listed on this page. If you purchase something mentioned in this article, we may Washing your hair may seem pretty straightforward—just scrub, rinse, and go, no? But, alas, it’s often the most basic beauty rituals that come with the most variables, your wash day habits very much included. Healthy hair, after all, starts in the shower. You may have your shampoo schedule down to a science, your sulfate-free formulas at the ready, but have you considered how you scrub? Some people need a good rinse and repeat to truly dissolve buildup; others (namely those with dandruff) should leave on active cleansers for at least a minute so the ingredients come into contact with the skin. And according to iconic hairstylist Frédéric Fekkai, founder and CEO of FEKKAI Brands, some should actually use conditioner before shampoo—a concept known as reverse hair washing.
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What is reverse hair washing?
Reverse hair washing simply involves applying conditioner before shampoo (aka, a reverse application order). “That would avoid hair being too flat,” Fekkai notes.
Conditioning your hair is non-negotiable for smooth and shiny locks, but some people find that conditioner weighs down their roots, stretches out their curls, contributes to buildup, or makes their hair look and feel greasy—no matter how lightweight the confection may be. In that case, it may help to switch up the order.
That way, your tresses will still soak up all of those hydrating, hair-healthy nutrients, but the shampoo will ensure lift at the root and a fresh, light feeling on the scalp. If you frequently struggle with limp, flat locks, you’re probably a good candidate for this hack.
Some people choose to apply conditioner before shampoo in order to buffer their strands from potentially drying formulas. By providing a shield around the hair shaft, you’ll help stop the shampoo from stripping the strands and contributing to frizz, dryness, and breakage. (Others do this with a hair oil, too, as a pre-shampoo treatment.) If your hair runs really dry, you might even follow up with another round of conditioner post-shampoo (like a conditioner sandwich of sorts); but if volume is your main goal, you might want to stick to the reverse order.
How to do it correctly
So you apply conditioner before shampoo. Simple, right? Wrong! One small oversight, and you’ll wind up with strands even flatter and drier than before—and it’s easier than you think to misread the situation. Follow Fekkai’s tips below:
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The takeaway
If your hair constantly falls flat or appears greasy, you might want to give reverse hair washing a try. By giving the scalp a good scrub, you can encourage lift without stripping your lengths of precious moisture. Again, just make sure you keep the shampoo on the scalp, not your ends. Personally, I find using a scalp brush helps create a fluffy lather and remove buildup with precision—but you can read all about that here.
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