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How Dick’s Sporting Goods’ new retail media network plans to attract advertisers

How Dick’s Sporting Goods’ new retail media network plans...

Dick's Sporting Goods is rolling out its own retail media network as the trend gains...

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Mediahub digs deeper into the metaverse with new partnership

Mediahub digs deeper into the metaverse with new partnership

Agency's deal with metaverse builder LandVault gives it preference over other Web3...

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Ad Age Studio 30 + Viant present The New Open Web

Ad Age Studio 30 + Viant present The New Open Web

This interactive content hub has everything you need to be up-to-date on Web 3.0...

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Why Netflix's new ad hires are another blow to Snap

Why Netflix's new ad hires are another blow to Snap

Jeremi Gorman and Peter Naylor were powerhouses for Snap's ads team, but are now...

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Behind Coke’s World Cup marketing plans

Behind Coke’s World Cup marketing plans

Sponsors such as Coca-Cola must contend with Qatar controversies and the later-than-normal...

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Building Bybit: exclusive interview with Ben Zhou

Building Bybit: exclusive interview with Ben Zhou

Bybit co-founder and CEO, Ben Zhou, shares his thoughts with FinanceAsia on the...

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Why markets are taking notice of an inverted yield curve

Why markets are taking notice of an inverted yield curve

Investors are weighing up whether the old economic metric is still effective against...

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“The trend of internationalisation of RMB bond market remains intact” – Chin Chin Koh, UOB

“The trend of internationalisation of RMB bond...

UOB China returned to the onshore bond market last week to tap its offer of ample...

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White-collar crime partner joins Clifford Chance in Singapore

White-collar crime partner joins Clifford Chance in Singapore

Former US Department of Justice prosecutors and US Securities and Exchange Commission...

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How Bored Ape Yacht Club is building a metaverse out of its brand identity

How Bored Ape Yacht Club is building a metaverse out of...

The co-founders of BAYC and Yuga Labs told Ad Age about their ambitious metaverse...

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Purpose marketing hits and misses

Purpose marketing hits and misses

A cancer nonprofit creates a ‘sun warning flag’—plus why Mercedes-Benz and Lufthansa missed...

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How bulletproof backpack brands are marketing this back-to-school season

How bulletproof backpack brands are marketing this back-to-school...

Bulletproof backpack brands are seeing an increase in interest this back-to-school...

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McDonald's debuts Sprite song from TikTok star

McDonald's debuts Sprite song from TikTok star

McDonald's taps rapper TisaKorean for the tune, which seeks to replicate the “crispy”...

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Labor Day sales—how brands can cash in on the shopping spree

Labor Day sales—how brands can cash in on the shopping...

Despite recessionary fears, young Americans are poised to spend hard.

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DoorDash touts its economic impact with major new campaign

DoorDash touts its economic impact with major new campaign

With new ads and an economic impact report, delivery app DoorDash is making the...

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Honda focuses on EVs and aircraft in newest corporate campaign

Honda focuses on EVs and aircraft in newest corporate campaign

The automaker is plugging its innovation know-how as it continues to invest beyond...