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Why FreshDirect is investing in broadcast TV for the first time

Why FreshDirect is investing in broadcast TV for the first...

Tekef Aug 29, 2022 0 15

FreshDirect is investing in broadcast TV for the first time in a new campaign with...

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Hard Mtn Dew seeks a fan who will marry a can

Hard Mtn Dew seeks a fan who will marry a can

JaneWalter Aug 29, 2022 0 19

Campaign for Hard Mtn Dew will send a fan to Vegas to marry a can of the hard seltzer.

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CPG brands get data clean room in push to target shoppers

CPG brands get data clean room in push to target shoppers

Konoly Aug 29, 2022 0 22

Epsilon and IRI work together to aid privacy-compliant targeting as P&G and...

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How web accessibility can help brands boost business

How web accessibility can help brands boost business

BigThink Aug 27, 2022 0 35

Accessible's panel at the Ad Age Small Agency Conference detailed the benefits of...

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Watch the newest commercials from Grubhub, Kohl’s, Popeyes and more

Watch the newest commercials from Grubhub, Kohl’s, Popeyes...

Troov Aug 27, 2022 0 19

Grubhub promotes its partnership with “MasterChef,” the reality TV show, on MasterChef...

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The greatest ad hits from Pete Favat as Deutsch LA creative chairman retires

The greatest ad hits from Pete Favat as Deutsch LA creative...

Hollif Aug 26, 2022 0 28

As the Deutsch LA creative chairman announces retirement, here's a look back at...

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Tushy offers $100 'butthole bleaching' rebates for National Toilet Paper Day

Tushy offers $100 'butthole bleaching' rebates for National...

Fransebas Aug 26, 2022 0 18

Tushy tongue-in-cheek offer poo-poos industry, and Charmin does social posts as...

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How virtual hearing aids are entering Roblox to fight stigma among Gen Z

How virtual hearing aids are entering Roblox to fight stigma...

BigThink Aug 26, 2022 0 29

Soundly designed a line of virtual hearing aids for the gaming platform. 

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Walmart’s new data play and what marketers need to know: Datacenter Weekly

Walmart’s new data play and what marketers need to know:...

Koichiko Aug 26, 2022 0 35

Also: Your guide to Ad Age Leading National Advertisers 2022, macroeconomic news...

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New Apple CarPlay sets up dashboard showdown with automakers

New Apple CarPlay sets up dashboard showdown with automakers

Tekef Aug 26, 2022 0 84

A new version of Apple's CarPlay takes control of every screen in a car, replacing...

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How Big Ten’s massive media deal is part of commissioner's plan to revamp conference

How Big Ten’s massive media deal is part of commissioner's...

ShanonG Aug 25, 2022 0 23

With upcoming expansion and broadcast rights contract, Kevin Warren positions the...

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What Amazon’s recent acquisitions mean for marketers

What Amazon’s recent acquisitions mean for marketers

JimMin Aug 25, 2022 0 21

How customer experience must evolve in a world where everything is connected.

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Twitter whistleblower casts new doubts for advertisers in Elon Musk saga

Twitter whistleblower casts new doubts for advertisers...

Tfoso Aug 25, 2022 0 21

Platform is trying to work through many issues all while fending off billionaire...

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SmileDirectClub CMO on how it is challenging Invisalign

SmileDirectClub CMO on how it is challenging Invisalign

Kass Aug 25, 2022 0 23

A new go-to-market approach includes innovations like a smartphone app that can...

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Saatchi hires Weber Shandwick's chief creative officer to lead Tide

Saatchi hires Weber Shandwick's chief creative officer...

BigThink Aug 24, 2022 0 20

Ciro Sarmiento joins Publicis agency as executive creative director.

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Here’s how B2B influencers are transforming considered buys

Here’s how B2B influencers are transforming considered...

JaneWalter Aug 24, 2022 0 21

B2B influencers on TikTok, LinkedIn, YouTube and Twitter represent growth opportunities...