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NFL and college football marketing news—Wendy's teams up with Fox Sports

NFL and college football marketing news—Wendy's teams up...

Tracking ads, brand moves and more.

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Agile marketing—how B2B marketers are targeting their best customers

Agile marketing—how B2B marketers are targeting their best...

Data, analytics and martech tools help deliver relevant and persuasive messaging.

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NFL and college football marketing news—see ads from Wendy's, PepsiCo and more

NFL and college football marketing news—see ads from Wendy's,...

Tracking ads, brand moves and more.

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Creator and influencer trends brand marketers need to know about right now

Creator and influencer trends brand marketers need to know...

This week: Khaby Lame joins Fortnite, Snapchat leans further into AI and more.

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Inside Nissan’s ‘Heisman House’ campaign with Zillow, college football star Caleb Williams and influencers

Inside Nissan’s ‘Heisman House’ campaign with Zillow, college...

How the automaker is trying to keep the 13-year-old campaign fresh under its new...

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Cola-Cola is using AI-generated QR codes to share its latest Coke Studio song

Cola-Cola is using AI-generated QR codes to share its latest...

The brand commissioned the image from Troy Ni, a creative technologist and artist...

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Meet the agency chief financial officer who is also a romance novelist

Meet the agency chief financial officer who is also a romance...

No Fixed Address Global Chief Financial Officer Anna Gomez has eight books to her...

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How Sam's Club fuels retail media with data innovation and third-party measurement

How Sam's Club fuels retail media with data innovation...

Austin Leonard, sales head of the retailer's Member Access Platform, on the role...

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CNN names former New York Times CEO as next leader

CNN names former New York Times CEO as next leader

Mark Thompson succeeds Chris Licht, who stepped down from the role in June after...

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Football marketing news—see ads from PepsiCo and Aflac

Football marketing news—see ads from PepsiCo and Aflac

Tracking ads, brand moves and more.