Marketings

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YouTube announces new live concert series

YouTube announces new live concert series

YouTube’s new live music series will help to underline the platform’s role in music...

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TikTok launches digital trading cards for 2026 FIFA World Cup

TikTok launches digital trading cards for 2026 FIFA World...

TikTok’s launching its own form of collectible NFTs for the event, which users can...

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DfE ad shows teacher rapping and dancing her way to work

DfE ad shows teacher rapping and dancing her way to work

Campaign is M&C Saatchi Group UK’s first since winning DfE’s teacher recruitment...

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The Day Tokens Took Off

The Day Tokens Took Off

A Cautionary Tale For now, the industry is drunk on cheap, heavily subsidised AI....

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Costco Marketing Strategy Explained: Campaigns Behind Its Global Success

Costco Marketing Strategy Explained: Campaigns Behind Its...

Costco’s annual revenue for the first 8 months of 2023 is $242.29B, which is 6.76%...

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VCCP wins Ikea's creative account

VCCP wins Ikea's creative account

The review kicked off last year and was handled directly by the brand.

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World Cup kick-off draws 7.7 million as ITV 'breaks record for commercial success'

World Cup kick-off draws 7.7 million as ITV 'breaks record...

Audience is ITV's highest peak of the year so far.

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Jägermeister Orange becomes the surprise at a birthday party

Jägermeister Orange becomes the surprise at a birthday...

The campaign, launching Jägermeister's new product, was created by The Midnight...

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Gigaclear ad puts 'The Giganaut' in a tizz as he oversees engineers

Gigaclear ad puts 'The Giganaut' in a tizz as he oversees...

Campaign was created by The Gate.

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Nike’s 'Rip the script' to become longest ad ever to air on ITV

Nike’s 'Rip the script' to become longest ad ever to air...

More than six minutes of commercial air time booked for Nike's 2026 World Cup film.