Marketings

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Top 7 use cases for AI personalization in marketing

Top 7 use cases for AI personalization in marketing

As a marketer and consumer, few can explain the impact of AI personalization quite...

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AEO vs. GEO explained: What marketers need to know now

AEO vs. GEO explained: What marketers need to know now

Marketers use AEO and GEO interchangeably, but there is a difference, and that’s...

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Meta Considering Charging Business Pages to Post Links

Meta Considering Charging Business Pages to Post Links

Meta could be set to make a big push to increase Meta Verified take-up.

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Xbox ad sends a caretaker to clean up gaming worlds

Xbox ad sends a caretaker to clean up gaming worlds

McCann London created the spot.

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Grey London hires Jai Kotecha from Ogilvy as CEO

Grey London hires Jai Kotecha from Ogilvy as CEO

He will report to Patou Nuytemans, Ogilvy Group’s CEO for EMEA.

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Stop calling it social media. It's just media

Stop calling it social media. It's just media

Too many brands are still treating social media as a sidepiece to the hero film.

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Center Parcs’ first work by Neverland strives to ‘premiumise’ brand

Center Parcs’ first work by Neverland strives to ‘premiumise’...

Campaign speaks to Sara Holt, chief marketing officer at Center Parcs, and Jon Forsyth,...

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Government considering ad-supported BBC

Government considering ad-supported BBC

Industry body Radiocentre has called for the option to be ruled out.

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Loop Marketing software that grows with your business strategy

Loop Marketing software that grows with your business strategy

AI has drastically changed the marketing industry. From remapping the buyer's journey...

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YouTube Tests Still Image Carousels Within the Shorts Feed

YouTube Tests Still Image Carousels Within the Shorts Feed

Image carousels come to YouTube, just like every other app.