Marketings
How to track your brand’s presence in AI search
As any marketer or SEO knows, there’s a special satisfaction in seeing your hard...
Campaign optimization strategies that actually work in...
Recent data shows that 88% of marketers now use AI every day to guide their biggest...
The Difference Between Knowing an Industry and Knowing...
There’s a specific meeting that agency people learn to dread. The brief is on the...
The Messaging Validation Step Most Agencies Skip (and Why...
You’ve been in this room. The strategy deck looks good. Two weeks of work inside...
Google adds features to Video Reach and Video View campaigns
YouTube and Google Ads will get expanded metrics to help advertisers gain more insight...
Pinterest expands international campaign insights
The platform launched a markets view element to help businesses get better insights...
TikTok partners with Madonna for ‘Confessions II’
The app will launch activations and events including an in-app live preview with...
WhatsApp prompts users to choose a username ahead of update
In a promotional campaign fronted by athlete Anthony Joshua, the platform demonstrated...
TikTok launches branded minidramas
The platform wants to tap into the popularity of these popular episodic shorts by...
Scrunch vs Semrush: AI visibility or traditional SEO?
Scrunch vs Semrush comes down to one question: Do you need a dedicated AI visibility...
