Marketings

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Mindshare New York wins Media Lions Grand Prix

Mindshare New York wins Media Lions Grand Prix

The UK won two golds, three silver and three bronze Lions in this category.

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TikTok commercial lead: 'We don’t want to work directly with brands'

TikTok commercial lead: 'We don’t want to work directly...

Sofia Hernandez, global head of business marketing and commercial partnerships,...

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Nationwide picks Uncovered for social account

Nationwide picks Uncovered for social account

Competitive pitch involved three agencies.

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Ad Net Zero launches update to calculate greenhouse gas impact of media plans

Ad Net Zero launches update to calculate greenhouse gas...

Ad Net Zero has added the emission calculation to its sustainability framework.

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Asda appoints Darren Blackhurst as chief commercial officer for food

Asda appoints Darren Blackhurst as chief commercial officer...

Kris Comerford steps down after three years in the role.

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Chicken Shop Date's Amelia Dimoldenberg at Cannes: Targeting small group helps connect with bigger audience

Chicken Shop Date's Amelia Dimoldenberg at Cannes: Targeting...

YouTube blogger said that she will invite only people she is genuinely interested...

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Growth marketing — the campaigns that you need to know

Growth marketing — the campaigns that you need to know

I’m a teacher, so I’m now used to the faces of students who are scared to learn....

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What will influencer marketing look like in 2025? Expert predictions + new data

What will influencer marketing look like in 2025? Expert...

A couple of years ago, I deleted my Instagram account (after realizing I was spending...

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70 AI prompt examples for marketers to use in 2025

70 AI prompt examples for marketers to use in 2025

If you want great results from AI, you need to master the art of crafting the right...

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YouTube Updates Shopping Buttons for Shorts, Expands Access to Communities

YouTube Updates Shopping Buttons for Shorts, Expands Access...

YouTube's new shopping button for Shorts will enable custom placement on screen.