Marketings

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Meta’s Experimenting With ‘Avatar Quests’ as It Builds Towards the Metaverse

Meta’s Experimenting With ‘Avatar Quests’ as It Builds...

Meta's looking to add more ways to use avatars within its evolving experiences.

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Instagram Previews Coming AI Video Elements

Instagram Previews Coming AI Video Elements

Soon, you'll be able to generate AI elements for your IG video uploads.

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LinkedIn’s Giving Users a Summary of Their Games Performance

LinkedIn’s Giving Users a Summary of Their Games Performance

LinkedIn will give you an overview of how good (or bad) you've been at its in-stream...

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Social Media Ad Spend by Platform [Infographic]

Social Media Ad Spend by Platform [Infographic]

An overview of the top earning social platforms, and how they compare.

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Campaign's most-read news articles of 2024

Campaign's most-read news articles of 2024

Amazon's global media pitch and the Omnicom and IPG merger made the headlines in...

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Haven Holidays enlists real family for ad focused on power of memories

Haven Holidays enlists real family for ad focused on power...

The campaign was created by Platform London.

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UK new-business rankings: 23 December 2024

UK new-business rankings: 23 December 2024

Storck UK media account win pushes Havas Media Group up two places in media table.

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Volvo picks Initiative for global media account

Volvo picks Initiative for global media account

Account was worth £353m in 2023.

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Campaign's most-read account win articles in 2024

Campaign's most-read account win articles in 2024

Global media account wins dominated the headlines this year.

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Most Impactful Influencer Marketing Agencies in the World for 2025

Most Impactful Influencer Marketing Agencies in the World...

What makes influencer marketing the go-to strategy for modern brands in 2025?  As...