Marketings

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Publicis Groupe UK hires Joe Corcoran as ECD

Publicis Groupe UK hires Joe Corcoran as ECD

New hire spent almost a decade at Anomaly London.

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The Perfume Shop picks Boldspace as brand and creative partner

The Perfume Shop picks Boldspace as brand and creative...

Win follows competitive pitch.

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The power of what endures: 70 years of TV advertising

The power of what endures: 70 years of TV advertising

How ITV came up with its list of the 70 most-iconic ads of the past 70 years.

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George at Asda spot blends Western films with UK countryside

George at Asda spot blends Western films with UK countryside

It is the first work for George at Asda by Lucky Generals since the shop won Asda's...

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Why HSBC is betting on simplicity with its biggest marketing investment to date

Why HSBC is betting on simplicity with its biggest marketing...

HSBC CMO Nicole German on the thinking behind the bank’s first global corporate...

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Why creative teams need the safety to fail [according to a senior director for Magic: The Gathering]

Why creative teams need the safety to fail [according to...

Whatever terrible thing you’ve pivoted a campaign around — a delayed launch, maybe...

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AI market research tools: The top 7 your marketing strategy needs

AI market research tools: The top 7 your marketing strategy...

Marketers are known for wearing many hats — writer, designer, psychologist, maybe...

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6 effective re-engagement emails to get your customers back

6 effective re-engagement emails to get your customers...

Let’s be honest: Most re-engagement emails are an afterthought. They get treated...

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X is Moving to a Customizable AI-Powered Algorithm

X is Moving to a Customizable AI-Powered Algorithm

Elon says X's algorithms will be fully AI-powered by the end of the year. 

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TikTok Highlights Related Trending Topics to Help Guide Creators

TikTok Highlights Related Trending Topics to Help Guide...

Some pointers to help you stay across the latest trends in your niche.