Watch the newest commercials from Chewy, FanDuel, Heineken and more

A talking dog named Bailey helps Chewy promote its pet pharmacy.

UsenB

Mar 27, 2023 - 21:01

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Watch the newest commercials from Chewy, FanDuel, Heineken and more

Today's TV Ad Highlights

Data provided by iSpot.tv

Premiered on: Way Too Early With Jonathan Lemire, MSNBC

Brand Overview for Last 30 Days

Impressions: 1,543,742,849 (30% of industry)

Est. TV Spend: $8,878,564 (36% of industry)

Interruption Rate: 1.54%

Attention Index: 97 (3% more interruptions than avg.)

Premiered on: Roadkill, Motor Trend Network

Brand Overview for Last 30 Days

Impressions: 27,608,180 (1% of industry)

Est. TV Spend: $88,036 (<1% of industry)

Interruption Rate: 2.60%

Attention Index: 99 (1% more interruptions than avg.)

Premiered on: CNN This Morning, HLN

Brand Overview for Last 30 Days

Impressions: 1,081,076,966 (47% of industry)

Est. TV Spend: $2,826,476 (35% of industry)

Interruption Rate: 2.19%

Attention Index: 92 (8% more interruptions than avg.)

Premiered on: Market Day Report, RFD TV

No airings data over the last 30 days; visit iSpot.tv for brand data going forward.

Premiered on: Karamo, Bounce TV

Brand Overview for Last 30 Days

Impressions: 1,081,076,966 (47% of industry)

Est. TV Spend: $2,826,476 (35% of industry)

Interruption Rate: 2.19%

Attention Index: 92 (8% more interruptions than avg.)

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.