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Twitter's new gold check marks create brand confusion
Updated business accounts appear for some Twitter advertisers, but one agency exec...
Inside Netflix’s viral ‘Wednesday' marketing strategy
Netflix CMO says 80% of a show’s marketing is planned, leaving space for reacting...
The gig economy—5 ways to create a deep bench of freelance...
How brands and agencies can produce consistently great work.
The top 5 creator partnerships of 2022
Popular creators have given brands such as Boss, Chipotle and Windows a big boost.
Nielsen reorganizes into three units, five top executives...
Xandr Head of Research Pete Doe joins Nielsen, research chief Mainak Mazumdar exits.
5 tips for in-house agency success
How brands can better align business goals and advertising messaging.
Some of the fastest marketing and agency leader exits of...
The revolving door swung fast for these execs.
Top 5 brands in the NFT space in 2022
A short list of the very short list of memorable NFT marketing efforts.
