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4 retail lessons from top brands

4 retail lessons from top brands

Insights on inclusivity, sustainability, improvisation and selling to modern audiences...

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The Weeknd’s big Coachella payday, and top Grammys ad categories: Datacenter Weekly

The Weeknd’s big Coachella payday, and top Grammys ad categories:...

Plus, making sense of campaign ad spending in a battleground state, macroeconomic...

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Discovery CEO David Zaslav chooses his post-merger leadership team

Discovery CEO David Zaslav chooses his post-merger leadership...

The merger with WarnerMedia will transform Zaslav into one of the biggest players...

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MLB marketing in 2022: beer deals, crypto, streaming, gambling and more

MLB marketing in 2022: beer deals, crypto, streaming, gambling...

Labor peace, marketable stars and special events drawing "tremendous interest" to...

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The top creative agencies with the biggest wins of 2021

The top creative agencies with the biggest wins of 2021

 COMvergence report finds three shops captured 25% of U.S. creative wins last year...

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Why Jack Morton launched a practice focused on reaching women of color

Why Jack Morton launched a practice focused on reaching...

Jack Morton’s new practice, Vivi, will be led by Bonnie Smith, senior VP, group...

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Why DAOs should be considered in Web3 marketing

Why DAOs should be considered in Web3 marketing

DAOs could bring a whole new practice of consumer engagement into digital spaces.

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Twitter testing edit button it says has nothing to do with Elon Musk

Twitter testing edit button it says has nothing to do with...

The ability to edit tweets after posting them has been the most-requested feature...

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Nielsen: MLS drives powerful purchase uplift

Nielsen: MLS drives powerful purchase uplift

Advertisers who partner with Major League Soccer can potentially boost sales by...

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Perdue Foods hires Colle McVoy as creative agency of record

Perdue Foods hires Colle McVoy as creative agency of record

The Via Agency previously held the account for 11 years.

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How to create marketing that positively represents plus-size people

How to create marketing that positively represents plus-size...

5 strategies to achieve inclusion.

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Behind the New York Mets marketing playbook with its new CMO

Behind the New York Mets marketing playbook with its new...

Andy Goldberg discusses topics ranging from international ad opportunities to sponsor...

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New video game measurement allow brands to evaluate how much attention is paid to in-game ads

New video game measurement allow brands to evaluate how...

Frameplay worked with Dentsu to validate the metric. 

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What PacSun and Wendy's can teach brands about Roblox and Meta's Horizon Worlds

What PacSun and Wendy's can teach brands about Roblox and...

Dueling platforms become testing grounds for marketers looking to establish a Web3...

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How data onboarding can make or break campaign success

How data onboarding can make or break campaign success

Stirista details how accurate data onboarding can provide a unified online and offline...

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BBDO names new chief creative officers for North America and New York

BBDO names new chief creative officers for North America...

Almap BBDO vet Luiz Sanches steps into North American post while Matt MacDonald...