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How brands should respond to Ukraine-Russia war

How brands should respond to Ukraine-Russia war

Experts offer advice on what marketers should and should not be doing as the war...

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Cannes Lions bans Russian entries and delegates

Cannes Lions bans Russian entries and delegates

The industry's major festival joins other organizations penalizing the country in...

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MLB lockout leaves brands stranded—'It's embarrassing'

MLB lockout leaves brands stranded—'It's embarrassing'

Marketers could swing for alternatives as the league begins losing out on an estimated...

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TIAA focuses on retirement and gender inequity–through basketball–in new campaign

TIAA focuses on retirement and gender inequity–through...

The finance firm points out the gender inequity in retirement in new effort that...

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4 health and wellness marketing trends to watch

4 health and wellness marketing trends to watch

What marketers should know about mental health awareness, how the definition of...

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How YouTube creator partnerships can boost brand authenticity

How YouTube creator partnerships can boost brand authenticity

Ad Results Media’s YouTube creator economy expert discusses how influencers can...

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Watch at 11 a.m. EST: Inside Wunderman Thompson's metaverse space

Watch at 11 a.m. EST: Inside Wunderman Thompson's metaverse...

Wunderman Thompson executives Emma Chiu and Gareth Jones, and Odyssey CEO Reid SantaBarbara...

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Top 5 meatless meals and plant-based promos you need to know about right now

Top 5 meatless meals and plant-based promos you need to...

A Black-owned burger brand strikes it rich, Popeyes asks if fast-food fish is a...

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Procter & Gamble calls for tests that do away with TV audience guarantees

Procter & Gamble calls for tests that do away with TV audience...

Marc Pritchard in ANA speech and interview compares current upfront to toilet paper...

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Most consumers worry the metaverse may lead them to lose touch with reality

Most consumers worry the metaverse may lead them to lose...

A Harris Poll study shows that people are most concerned about losing touch with...

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Ukraine ad agencies are responding to Russia's invasion—an inside look

Ukraine ad agencies are responding to Russia's invasion—an...

Ad Age spoke to executives from six Ukraine-based agencies about their experience...

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3 essential conversations CMOs need to have with their CEOs

3 essential conversations CMOs need to have with their...

Optimizely offers three essential discussions that CMOs need to have with their...

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How American Eagle is bringing its clothes to the metaverse

How American Eagle is bringing its clothes to the metaverse

The brand is seeking to appeal to Gen Z with a new Roblox partnership and philanthropy...

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Social responsibility is a business requirement, not a make-good strategy

Social responsibility is a business requirement, not a...

Brands need to stop selling dreams and start solving problems.

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Why the metaverse offers a chance for digital design redemption

Why the metaverse offers a chance for digital design redemption

Thoughtfully crafted, socially responsible design will be more important than in...

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Post Consumer Brands names Mediahub as U.S. media agency of record

Post Consumer Brands names Mediahub as U.S. media agency...

Spark Foundry did not defend the account, according to a person close to the situation.