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Best Buy CMO exits retailer

Best Buy CMO exits retailer

Best Buy CMO Frank Crowson exits the electronics retailer; it is unclear if he will...

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Twitter still looking for last-minute World Cup ad partners

Twitter still looking for last-minute World Cup ad partners

Twitter's World Cup troubles with brands could create worries about other real-time...

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R/GA elevates Shannon Washington to U.S. CCO of its largest practice

R/GA elevates Shannon Washington to U.S. CCO of its largest...

Washington joined R/GA in 2020 and led creative for R/GA’s New York office under...

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There’s no need to turn your team inside out to achieve CTV success

There’s no need to turn your team inside out to achieve...

A MNTN survey reveals that launching CTV campaigns doesn’t require internal upheaval...

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Top 5 out-of-home innovations of 2022

Top 5 out-of-home innovations of 2022

As pandemic restrictions came to an end, out-of-home innovations were back in force.

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10 women of color leading startups in marketing and ad tech

10 women of color leading startups in marketing and ad...

'START 2022' curriculum included participation in a one-on-one mentorship program.

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How to prevent bad marketing—3 simple ways to ensure campaign success

How to prevent bad marketing—3 simple ways to ensure campaign...

What brands can learn from planning a party.

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The 10 biggest creative suite shuffles of 2022

The 10 biggest creative suite shuffles of 2022

The Great Resignation made way for the Great Reorganization.

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TikTok and podcasts join YouTube as leading creator platforms

TikTok and podcasts join YouTube as leading creator platforms

YouTube, podcasts and TikTok provide unique creative canvases that are perfect for...

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E.l.f. Cosmetics leans into The Weather Channel data for its holiday campaign

E.l.f. Cosmetics leans into The Weather Channel data for...

A new e.l.f. Cosmetics campaign turns pop star Meghan Trainor into a weather reporter.