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Marvel invades the NBA, and Pepsi Blue returns: Trending
This week’s marketing winners, losers and newsmakers.
Grey Goose Blooms With Vibrant Debut of a New Line of Infused...
A new vodka is hitting the shelves, with the help of a gorgeous film that promises...
How DDB is targeting the gaming market with a new specialized...
The Omnicom agency is building a global network of offices as it seeks to get closer...
Twitter Adds Backgrounds for Fleets on iOS
Twitter users on iOS can now add backgrounds to their Fleets. The social network...
The Baker and the Beauty Is the Latest Linear TV Flop Turned...
The romantic comedy The Baker and the Beauty, starring Victor Rasuk and Nathalie...
For Earth Day, New Belgium Brewing Created a Beer With...
In the next 80 years, climate scientists expect the sea level to rise somewhere...
YouTube tells brands 'let's get seasonal' in NewFronts...
Google's video site is offering deals on a quarterly basis for advertisers looking...
Gen Z Most Likely to Pay Extra and Avoid ‘Annoying’ Streaming...
Generally, consumers tend to prefer to engage with content without advertisements,...
Kohl’s Adds Tommy Hilfiger to Its Growing Stable of Brands
Kohl's revealed today a new partnership with Tommy Hilfiger to carry the brand's...
Kobe Bryant’s estate ends NIke deal, marking end of 18-year...
The hoops legend and sportswear giant collaborated in some of the most high-profile...
Tampax Makes Its Esports Debut With the Brand’s First-Ever...
The world of esports has made strides in gender equality, but questions of discrimination...
Josh Groban Turns Beautiful Bean Footage Into a Soaring...
It's not often that a musical ad runs the gamut of nostalgia, satire, sincere appreciation,...
Exclusive: Wunderman Thompson Hires Omnicom Veteran as...
Wunderman Thompson has hired a new chief executive for its New York office, as it...
Brazil’s Answer to Amazon Develops a Mobile Feature to...
Shopping for musical instruments online is about to become a little easier for Brazilian...
Why certified community managers are emerging as a great...
With COVID-19 laying siege to brands in the past year, many companies suddenly realized...
Lexus wins big with sponsorship of Masters winner Matsuyama
Lexus’ long bet on sponsoring Hideki Matsuyama finally pays off when the golf pro...