Classifields ads

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How the Tampa Bay Buccaneers are turning retro uniforms into a sub-brand

How the Tampa Bay Buccaneers are turning retro uniforms...

The return of the ‘creamsicle’ and Bucco Bruce is not a throwback, execs say.

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FinanceAsia Awards 2022-2023: Winner write-ups – North Asia

FinanceAsia Awards 2022-2023: Winner write-ups –...

Read the rationale behind our jury’s selection of North Asia’s FA Award winners.

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FinanceAsia Awards 2022-2023: Winner write-ups – Southeast Asia

FinanceAsia Awards 2022-2023: Winner write-ups –...

Read the rationale behind our jury’s selection of Southeast Asia’s FA Award winners.

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FinanceAsia Awards 2022-2023: Winner write-ups – South Asia

FinanceAsia Awards 2022-2023: Winner write-ups –...

Read the rationale behind our jury’s selection of South Asia’s FA Award winners.

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Martech’s recession playbook—how to get more out of existing content

Martech’s recession playbook—how to get more out of existing...

Plus, the first and last things to cut in a downturn.

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How celebrity-owned agencies are managing the risks and rewards for brands

How celebrity-owned agencies are managing the risks and...

Here's why A-listers including Shaquille O’Neal, Reese Witherspoon and Tom Brady...

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Google Fi brings an amusing bleakness to the world of wireless ads

Google Fi brings an amusing bleakness to the world of wireless...

The agency taps director Jeff Low to upend the traditionally insipid category with...

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NewsNation aims to capitalize on Fox, MSNBC and CNN struggles with local marketing approach

NewsNation aims to capitalize on Fox, MSNBC and CNN struggles...

Cable news network heads to Iowa State Fair as it looks to make up ground on the...

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Inside TikTok’s out-of-home marketing approach as it expands further beyond mobile

Inside TikTok’s out-of-home marketing approach as it expands...

The social media platform has partnered with several digital media networks, including...

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Stanley hires GSD&M as its first TikTok agency of record

Stanley hires GSD&M as its first TikTok agency of record

The Austin-based agency will oversee Stanley’s TikTok strategy and content creation,...