Marketings

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Allwyn Group picks M&C Saatchi as global comms agency

Allwyn Group picks M&C Saatchi as global comms agency

The appointment followed a seven-way competitive pitching process.

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BBH’s Karen Martin: Creativity is 'our secret weapon, it’s how we win'

BBH’s Karen Martin: Creativity is 'our secret weapon, it’s...

Speaking at the Campaign Year Ahead Breakfast Briefing, the Bartle Bogle Hegarty...

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Meta’s 'alarming' conduct policy

Meta’s 'alarming' conduct policy

Meta has redrawn their boundaries of acceptable hate, and LGBTQIA+ people are no...

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East Midlands Railway ad follows mascot Miles on epic, comic book-style trip

East Midlands Railway ad follows mascot Miles on epic,...

The latest instalment of the brand character’s adventures was created by McCann...

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EE and Netflix bring Squid Game 2 to London with an immersive gaming experience

EE and Netflix bring Squid Game 2 to London with an immersive...

The event will take place at the EE Studio in Westfield London.

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Top 12 E-Commerce Marketing Agencies for Retail Success

Top 12 E-Commerce Marketing Agencies for Retail Success

81% of shoppers research online before buying. But, are they finding you?  If not,...

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Could TikTok Be Banned... Today?

Could TikTok Be Banned... Today?

What we know right now:

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How I Use Content Scoring to Make Posts My Audience Loves

How I Use Content Scoring to Make Posts My Audience Loves

Ranging from brief social posts to deep-dive digital guides, I've written thousands...

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How to Create Detailed Buyer Personas for Your Business [+ Free Persona Template]

How to Create Detailed Buyer Personas for Your Business...

We marketers know that marketing according to data points alone isn’t enough to...

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Media Buying 101: What It Is and How It Works [+ 14 Platforms to Use]

Media Buying 101: What It Is and How It Works [+ 14 Platforms...

Media buying was once a world of direct deals and closed negotiations. But with...