Marketings
Snapchat Partners With Google for Expanded AI Push
Snapchat’s looking to Google’s Gemini over OpenAI’s GPT models.
TikTok Announces Shutdown of Separate TikTok Music App
TikTok’s own music streaming service has failed to catch on with users.
Spotify phone booth activation highlights benefits of starting...
The campaign is Spotify’s first out-of-home work in the UK.
Campaign’s Audio Advertising Awards returns for 2025
New categories for creative direction and media planning added.
What even is a trend any more? And do we care?
Brands need to move beyond outdated strategies and work with audiences to stay relevant...
Dentsu Creative ECD Sue Higgs departs
The executive creative director says she's 'on the cusp of a new adventure'.
Lotus Bakeries picks creative agency for two brands
Brand campaigns for Bear and Trek in the pipeline.
7 Key Benefits of Digital Marketing Outsourcing: A Complete...
Instead of getting overwhelmed by the increased marketing workload and being unable...
NewJeans Unveiled as Calvin Klein Brand Ambassadors
NewJeans, the K-pop sensation, brings their unique style to Calvin Klein's Fall...
B2B Marketing KPIs vs. Metrics: 24+ Every Business Should...
Over the last decade, I’ve helped set and track marketing goals for B2B businesses...