Marketings

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How to write an effective communication plan [+ templates]

How to write an effective communication plan [+ templates]

An angry, influential customer tags your company in a LinkedIn rant about a buggy...

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Spam trigger words: How to keep your emails out of the spam folder

Spam trigger words: How to keep your emails out of the...

Back in 2003, I was working with my first big consulting client, Hasbro. (Yes, that...

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WhatsApp Launches Ad Campaign to Highlight Functional Benefits

WhatsApp Launches Ad Campaign to Highlight Functional Benefits

The campaign aims to showcase WhatsApp's benefits over traditional SMS.

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Instagram Updates Notification Ranking to Reduce Repetitive Alerts

Instagram Updates Notification Ranking to Reduce Repetitive...

This could further reduce your organic engagement and reach.

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LinkedIn Expands AI Hiring Assistant to More Regions

LinkedIn Expands AI Hiring Assistant to More Regions

LinkedIn's Hiring Assistant aims to help streamline the candidate selection process.

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Pinterest Expands In-App Alerts to Get Teens off the App During School Times

Pinterest Expands In-App Alerts to Get Teens off the App...

Pinterest has been testing the prompts in North America. 

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Meta Shares More Info on its Incremental Attribution Tracking

Meta Shares More Info on its Incremental Attribution Tracking

Another way to track the performance of your Facebook and IG ads.

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A Paradigm Shift in Cardiac Care

A Paradigm Shift in Cardiac Care

Next-generation intervention cardiology represents a game-changing approach to treating...

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Brand Buzz: August's social media highlights

Brand Buzz: August's social media highlights

Campaign rounds up what brands got up to on socials last month.

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Regan Warner to depart McCann London

Regan Warner to depart McCann London

The executive creative director joined the IPG shop two and a half years ago.