Classifields ads

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How Brooks is targeting Gen Z and millennial runners in new campaign

How Brooks is targeting Gen Z and millennial runners in...

‘Stranger Things’ actor David Harbour voices new ad.

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The impact of the war in Ukraine on the path to net zero

The impact of the war in Ukraine on the path to net zero

FinanceAsia spoke to experts on how countries can balance their short-term energy...

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Change, commit and collaborate: How E.SUN Bank is driving the sustainability agenda

Change, commit and collaborate: How E.SUN Bank is driving...

Having been ahead of the curve on sustainability and climate change, E.SUN Bank...

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Dechert partner, Daniel Margulies, looks to establish restructuring practice

Dechert partner, Daniel Margulies, looks to establish restructuring...

Recently appointed Dechert partner, Daniel Margulies, spoke to FinanceAsia about...

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Where the optimism still lingers for cryptocurrencies

Where the optimism still lingers for cryptocurrencies

Cryptocurrencies have experienced a collapse in 2022, but regulation maturity and...

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Wunderman Thompson hires McCann vet as North America chief creative officer

Wunderman Thompson hires McCann vet as North America chief...

McCann North America Co-Chief Creative Officer Tom Murphy joins as WPP agency strives...

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Pumpkin spice season returns—how brands are approaching it

Pumpkin spice season returns—how brands are approaching...

From cereal to noodles to the return of an Oreo–here is what brands are putting...

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Amazon strikes deal with Nielsen to measure NFL 'Thursday Night Football' ratings

Amazon strikes deal with Nielsen to measure NFL 'Thursday...

E-commerce giant wants to give advertisers familiar ratings but hints it will also...

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OMD teaches minority-owned small businesses how to plan and buy media

OMD teaches minority-owned small businesses how to plan...

Growth Academy is a free, virtual program from OMD focused on search, e-commerce,...

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Cadillac replaces Mercedes as US Open sponsor—here's what it is planning

Cadillac replaces Mercedes as US Open sponsor—here's what...

The GM brand will plug its electric Lyriq at the tennis tourney.

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Violence against Asian Americans—how the advertising industry can fight the hate

Violence against Asian Americans—how the advertising industry...

6 strategies to support with our messaging, distribution and targeting skills.

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Omnicom Group launches gaming unit for in-game advertising, influencer marketing

Omnicom Group launches gaming unit for in-game advertising,...

LevelUp OAC offers in-game media planning and buying, experiential marketing, influencer...

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Ogilvy hires IBM global creative lead

Ogilvy hires IBM global creative lead

Former McCann New York deputy CCO Matt Curry becomes global executive creative director...

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How to preserve mentoring in a work-from-home world

How to preserve mentoring in a work-from-home world

4 strategies to bring employees back to the office.

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Watch the newest commercials from Samsung, Acorns, Genesis and more

Watch the newest commercials from Samsung, Acorns, Genesis...

Samsung hypes the new Galaxy Z Fold 4.

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Peloton to cut 800 jobs, hike prices and shut stores in sweeping overhaul

Peloton to cut 800 jobs, hike prices and shut stores in...

Peloton's recent price reductions 'cheapened at least the perception of the brand,'...