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How Starbucks is using Twitch to find new consumers
The coffee chain’s partnership with freestyle rapper Harry Mack is part of a wider...
What Formula 1 racing can teach agencies about productivity
How real speed is the result of thoughtful and measured action.
How generative AI is creating custom content in email marketing
The scale made possible by AI bots is finding a use case in a tried-and-trusted...
Geico gives media business to IPG’s Mediabrands
Geico gives its media business to IPG's Mediabrands following a five-month review.
Ageism at ad agencies—4 ways creatives can fight back
It’s time to fix the one-sided love affair between advertising and the talent that...
Black History Month 2023—how Apple, Nike, Spotify and other...
This year’s initiatives span music, gaming, health and more.
AI and fake brand collabs—how ChatGPT, DALL-E and Midjourney...
Creators are obsessed with using AI image generators to design the wildest brand...
Why some DTC brands are reducing their influencer marketing...
Despite the sector’s overall growth, some direct-to-consumer companies are pulling...
Filmmaker Garrett Bradley on creating work for ‘a more...
The Oscar nominee, now represented by Prettybird, says her art is driven by one...
Market Views: Adani crisis and the risks of EM investing
The Adani allegations have placed the importance of effective due diligence in the...
