Classifields ads
How to conduct layoffs respectfully—and avoid viral backlash
Four essential communications rules of thumb.
McCann starts a design practice as brands seek more guidance
Former Mother Design exec Matt van Leeuwen will be the design division’s U.S. lead.
Twitter users support the platform and ads amid Elon Musk...
Twitter's audience is open to discovering brands on the platform and roots for the...
Why Tiktok trails Instagram in influencer ad spend
Although TikTok might be the hot platform for brands to be on, they have put far...
IHG pushes new loyalty program in its biggest campaign...
Hotel company IHG, which owns Holiday Inn, is rolling out a new brand campaign to...
How Claire’s is marketing to ‘Zalpha’, the Gen Z and Gen...
Retailer Claire's is updating its image to become more of a lifestyle brand and...
Citi completes sale of Philippines consumer banking unit...
Completion marks the bank’s second consumer business divestment, following its agreement...
Exclusive interview with SGX on NYSE tie-up
FinanceAsia talks to SGX head of global sales and origination, Pol de Win, on the...
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Credit Suisse appoints new CEO to trim investment bank...
The bank will pivot away from investment banking and towards its Wealth Management,...
PACs dominate U.S. House midterm ads, plus sports betting...
See how spending is shaping up in House races and dive into California’s gambling-related...
Pinterest’s dip in users less than what analysts expected...
The company said it had 433 million monthly active users at the end of the period...
Media measurement uncertainty—tracking TV, social and digital
How Nielsen and other media companies are navigating the measurement upheaval, plus...
What’s next for the creator economy? Find out Sept. 13
TikTok, Mattel and Degree will talk creators, virtual influencers, and NIL at Ad...
Thought leadership: How business executives can close the...
Everyone feels obliged to play, company leaders say, but few know how to do it well.
Jack in the Box brings back former employee Mark Hamill...
The fast food chain’s first campaign with a new agency features cultural icon Mark...
Introducing Leading Women Mexico’s class of 2022
Learn about the 15 women being recognized this year for their leadership in advertising,...
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