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Watch the newest commercials from Nintendo, Hallmark, Fitbit...
Nintendo says, “Bring the thrill of different sports to life in your home”—with...
Budweiser’s new metaverse plans include ‘Virtual Clydesdales’
Tie-ups with Dwyane Wade, FIFA and the holidays are also part of brand's metaverse...
Why CNN+’s demise signals the future of streaming TV will...
The abrupt end of the platform provides a glimpse into the roadmap of the newly...
The categories driving TV’s advertising boom: Datacenter...
Plus, the brands consumers get emotionally attached to, Roku’s “clean room” data...
How brands are celebrating Earth Day 2022
A dozen intriguing environmentally-conscious brand efforts for Earth Day 2022.
Snapchat still coping with ad challenges brought on by...
App hopes new conversion tools will prove to brands that its ads are working.
The top 5 brand TikToks you need to know about
Ad Age's take on the top brand TikTok videos of the past month.
15 executives leading sustainability efforts in marketing...
Here’s a look at some of the brand and agency leaders who are prioritizing environmentally-friendly...
Xandr offers six Nielsen measurement alternatives for TV...
Big lineup includes 605, Comscore, EDO, Samba TV, TVision and VideoAmp to speed...
McDonald’s plant burger gets PETA boost
The chain finds an unlikely ally in the animal rights group, which bought McPlant...
How to navigate the sprawling world of connected TV
For CTV advertisers, MNVN offers guidance on evolving technology that can better...
NFT company names Wieden+Kennedy agency of record
The agency will help Boss Beauties extend its brand to mainstream audiences.
SeatGeek hires Wavemaker as its first media agency of record
The win comes the same week that the brand reported a company record $82.5 million...
Dick’s Sporting Goods on the need for physical stores and...
Dick's Sporting Goods is investing in more e-commerce marketing and researching...
Cannabis brand building—here's what marketers should know
As more states legalize recreational marijuana, industry leaders weigh in on what...
Why NFT collections are emerging as the next big digital...
Doodles, Nouns and World of Women are launching broad-scale marketing efforts in...
