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Super Bowl 2023 has AI marketing—just not on TV
Though AI isn’t yet ready for Big Game ads, marketers such as Mailchimp and BetOnline...
Super Bowl advertisers are preparing for anything to happen...
Conversations around Big Game ads are already kicking off on the site, even if worries...
Dove's biggest body wash launch in decades gets Super Bowl...
Unilever brand 'evolves' with 'Change Is Beautiful' campaign, ergonomic bottle from...
Super Bowl advertisers overhaul social media strategies...
Several brand and agency executives share how they’ve reshaped their social game...
Why a stronger freelancer-agency relationship is critical...
Managing freelancers efficiently is an ongoing challenge for agencies, from onboarding...
See DoorDash's Super Bowl ad that hypes grocery delivery
Matty Matheson from Hulu’s “The Bear” is just one of the celebrity stars in DoorDash's...
Listen to music from Super Bowl 2023 commercials
Your playlist of music featured in the Big Game ads so far.
Instagram influencers still out-earn their TikTok peers
New Hashtag Pay Me report compares Instagram and TikTok influencer pay, coins a...
Kwame Taylor-Hayford on learning from mistakes and missteps
The Kin co-founder shares his thoughts on recovering from failure and pushing forward.
Super Bowl and Web3—how brands are using the metaverse...
Marketers are using the Big Game to experiment with tools like NFTs and the metaverse.
How production-free footage can drive creativity and lower...
Prerecorded and shot footage from top filmmakers is opening up a world of opportunity...
Kia's Super Bowl ad asks viewers to choose an ending on...
The commercial shows a dad who forgot his baby's favorite binky tearing through...
Why Verizon is breaking Super Bowl streak in favor of a...
Verizon breaks a five-year run of in-game ads.
Watch Mr. Peanut get roasted by comedians in Super Bowl...
The spot, from VaynerMedia, is scheduled to air during the third quarter of the...
17 underrated Super Bowl ads from the past 17 years
None of these spots won the Ad Meter or topped many lists, but they’re all worth...
Google’s Super Bowl commercial shows how its phone fixes...
The 90-second ad blends sentimentality and humor to show how Pixel phones can alter...
