Marketings

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Here’s why your next newsletter isn’t going to spam

Here’s why your next newsletter isn’t going to spam

At my last job I was tasked with launching a newsletter, and was suddenly faced...

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Agencies on the Agenda: Brainlabs, Havas London and PHD

Agencies on the Agenda: Brainlabs, Havas London and PHD

Campaign showcases the three agencies on its radar from the past week.

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The definition of a buyer persona [in under 100 words]

The definition of a buyer persona [in under 100 words]

Marketing is a paradoxical undertaking: We create campaigns for the masses, but...

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Ladbrokes brings people 'Ladisfaction' in launch of brand platform

Ladbrokes brings people 'Ladisfaction' in launch of brand...

Atomic London created the campaign.

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US Officials Set to Oppose EU Digital Services Regulations

US Officials Set to Oppose EU Digital Services Regulations

Meta may soon get more support in its pushback against EU regulations.

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LinkedIn’s Scaling Back its Alternative News Feed Test

LinkedIn’s Scaling Back its Alternative News Feed Test

The test provides three feed options on LinkedIn. 

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Pinterest Reaches 578 Million Users, Improves Revenue Intake in Q2

Pinterest Reaches 578 Million Users, Improves Revenue Intake...

Though it’s user growth in the US seems to have stalled, while even declining in...

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Instagram Reiterates That Location Sharing is an Optional Feature

Instagram Reiterates That Location Sharing is an Optional...

No, location sharing is not switched on by default on Instagram.

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Elon Outlines the Future of X Ads, Including AI Targeting, Ads in Grok Answers and More

Elon Outlines the Future of X Ads, Including AI Targeting,...

The latest on how X is evolving its ad platform with AI.

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ISBA launches guidelines for pitch consultants

ISBA launches guidelines for pitch consultants

The guide aims to ‘champion transparency and best practice' selecting agencies.